"Take a designer, a handful of nostalgia, a touch of raw detail, mix
them with exquisite piece goods and then release Lollys Laundry."
(Vogue, United Kingdom)
Lollys Laundry is understated luxury that everyone can afford.
The philosophy is to create a brand where the quality and price are woven together, resulting in strong collections that let you style your look up or down, depending on whether you are into classic romanticism or the tough rock chick look.
Lollys Laundry is produced from the best fabrics, in materials that can be used again and again.
Kamilla Byriel is the woman behind Lollys Laundry. She is a renowed
Danish designer, who has already left her mark on other Danish brands.
In 2007 Kamilla launched Lollys Laundry, where she creates the styles,
that she loves - always with a focus on ”Easy to wear with casual coolness”.